September is a big month for the cause, but it is also one of the scariest months for me, personally. I have been dreading September and October for over 10 months. As I mentioned, this September is a reminder that Ty will never get on the school bus with the other kids. The 17th of September and the 17th of October will mark the first anniversary of the two worst days of my life. I don't know how I will get through these next two months, and because of that, I haven't had the energy to do the things I wanted to do on the foundation side to support childhood cancer awareness month. Nor did I commit to attending CureFest in Washington, DC, something I regret a little this morning as I see pictures being posted by all of my friends in the childhood cancer community. Regardless, for my own mental health I needed to keep to myself for a while. I need to focus on the fragmented, painful and downright crazy things that are swirling around in my head for now.
That being said, we do have a lot of news on the foundation side despite my efforts to keep a low profile. (1) We have the TYathlon/5K coming up on the 21st - and it is not to late to register. Simply REGISTER HERE for either the 5K or the Triathlon via active.com. It is going to be a great day with fun family activities following the race. Lou will be competing in the Triathlon, I will be running the 5K and Gavin will be participating in the kids' obstacle course. Please join us!
(2) We have been selling hundreds of pairs of "SuperTy.org" gold shoelaces to sports teams across the country so that kids can support the cause on the field (email us at email@example.com if you would like a copy of the order form/minimum purchase 10 pairs at $5/pair).
(4) I created a new line of charitable jewelry. It's called PRET*TY and of course, Ty put the "T-Y" in PRET*TY because he is forever my inspiration. 100% of the proceeds go directly to fund childhood cancer research through the foundation. We charm the bracelets by hand at the TLC office, and thanks to our incredible volunteers we are ready to start selling! Please check it out, the storefront is now available at www.prettystore.org. If you have any ideas on how we can make this effort bigger and get the bracelets on the shelves of department stores, etc., please feel free to email us at firstname.lastname@example.org because if there's one thing I've learned since starting the foundation - it's that I need help, guidance, and access to resources. I appreciate any ideas, advice or connections you might have :)
The Story Behind PRET*TY
I always found it so difficult to accept how little awareness – and charitable merchandise – is available to support charities for childhood cancer. Think about all of the pink merchandise that cover the shelves to support breast cancer - especially in October. But have you ever seen gold merchandise for childhood cancer? I have wanted to do something to support the “go gold” initiative, and then it hit me when I looked down at my wrist. I simply don’t like these silicone bracelets... but I wear them to honor kids with cancer. There needed to be a prettier alternative!
PRET*TY is a new line of gold accessories that were inspired by Ty and all children battling cancer. It is the perfect gift that gives back because 100% of the net proceeds are redirected to fund innovative pediatric cancer research through the Ty Louis Campbell (TLC) Foundation.
Now that I see all of our September activities listed in one place, I am actually patting myself on the back. Despite my efforts to lay low and enjoy Gavin while he is home between camp and preschool (school doesn't start until Sept. 10), we have still accomplished a lot! I am especially looking forward to seeing many of you at the TYathlon, and I can't wait for the bracelets to start selling like mad! Because I know they will. They are too pret*ty to resist :) www.prettystore.org
All my love to you all. Thank you for your love and support. XOXO.